Funnychord recently helped a new non-profit organization with logo design: Get to know the amazing CEO and mission of The Book Benefit.

As a child, Kyle Mackey spent a lot of time in bookstores and was an avid reader. His parents were supportive and when he asked to buy a new book, his mother would say, “I’ll never say no to a book.”

With great support like that, it’s no wonder that Kyle became a lawyer focused on protecting the interests of underserved children. It’s through these experiences he learned that children do not have the access to books they need and deserve.

Starting up

Kyle’s biggest investment so far is his time. He works long hours as a financial advisor in the Chicago area, so his work as CEO of The Book Benefit is focused on spreading the word and setting up the network of drop-off locations and partners.

And his efforts are leading to more books for kids!

The Book Benefit has received more books than they anticipated – topping 1,000 books in just the first three months!

Kyle’s advice to those who may be starting their own business or service organization and facing surprising challenges is to “use your mission statement to drive you forward.”